Feel Fierce

Celebrate your curves in activewear that’s as bold and beautiful as you are.

Meet BooBootylicious

Celebrating you with all your curves with bold, fun activewear that lifts you up and moves with you.

POWER CODES COLLECTION

Plus Size Vibes

Snapshots of strength, style, and sisterhood even during pregnancy

a woman holding a camera while standing next to a fence

Finally, activewear that hugs my curves and boosts my confidence every time I wear it!

Mia K

Love the bold colors and perfect fit—Boobootylicious makes me feel unstoppable!

Jen L

★★★★★

★★★★★